Chop Steakhouse & Bar awarded use of CRSB Certified Mark for Beef Sustainability
The Chop Burger is the first menu item from a full-service restaurant to receive the credential from the CRSB
Canada’s leaders in steak excellence, Chop Steakhouse & Bar, has officially been granted the CRSB Certified (Mass Balance) Mark for one of the restaurant’s favourite menu items, The Chop Burger. Displaying the CRSB Certified Mark with the burger sees Chop become the first full-service restaurant in Canada to have a CRSB sourcing claim on their menu, demonstrating the company’s support of sustainable beef production in Canada. This is a first step for Chop, and is part of the restaurant’s broader push for sustainable sourcing on all of its meat and fish dishes.
“Quality is at the core of Chop Steakhouse,” says Marcel Blais, President of Chop Steakhouse & Bar. “We pride ourselves on delivering taste without compromise, and that means serving the very best Canadian beef - that’s why, for so many years, we have partnered with the CRSB. Today, our guests are asking more questions about where our food comes from. More than ever, they are demanding responsible, sustainable products from the brands they trust and we want them to know we are listening. We are partnering with the industry to pursue the improvement and advancement of sustainable practices.”
“While Chop has supported 100% Canadian beef on their menu for a long time, it is gratifying to see their continued commitment to Canadian farmers and ranchers and the sustainability of Canadian beef through their partnership with the CRSB’s certification program,” says Anne Wasko, Chair of the Canadian Roundtable for Sustainable Beef and rancher from Eastend, SK. “Chop is demonstrating to their customers the importance of continual improvement in environmental stewardship and animal care, while supporting healthy rural communities and innovation in Canadian beef production. As a rancher, I am proud to see our restaurant partners go the extra mile to show Canadian consumers that our sustainable practices are world-class.”
As of March 5th, the CRSB Certified Mark will be seen next to The Chop Burger on all of Chop’s menus and on their website.