Today, Loblaw Companies Limited announced its purchase of one million pounds of beef from CRSB Certified farms and ranches. As the first Canadian retailer to do so, Loblaw is reaffirming its commitment to sustainable sourcing and the Canadian beef industry.
News from the beef sustainability world
McDonald's Canada will be the first company to serve Canadian beef from farms and ranches certified sustainable by leading industry experts
In a major nod to the quality of Canadian beef, McDonald's Canadaannounced today that it will be the first company in Canada to serve Canadian beef from certified sustainable farms and ranches, beginning with its Angus line-up. This means that for the first time ever, McDonald's 3 million daily guests will soon be able to enjoy Angus beef sourced from farms and ranches certified sustainable according to world-class standards set by the Canadian Roundtable for Sustainable Beef (CRSB).